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At American Piercing, we take your privacy seriously and are committed to protecting your personal information. This privacy policy explains how we collect, use, and disclose information about you when you use our website and services.

Information we collect

We may collect personal information that you provide to us, such as your name, email address, phone number, billing and shipping addresses, location information, as well as information from cookies and payment information. We also collect information about your use of our website, such as your browsing history, search queries, and IP address.

How we collect personal information

We collect personal information in a number of ways, including:

  • Where you provide information directly to us, including through our website media fields or when you participate in promotions or competitions run by us;
  • Where you interact directly with our employees and other persons acting for us or on our behalf, such as our customer service team, including from electronic queries sent to us via email and social media accounts;
  • Where you provide information directly to us during a recruitment process;
  • From third parties, such as our service providers;
  • Through referrals from individuals, businesses, or other entities;
  • Through marketing and business development events;
  • When you provide feedback to us;
  • From related entities in our corporate group;
  • From publicly available sources of information.

How we use your information

We may use your personal information to:

  • Provide our products and services to you
  • Process and fulfill your orders
  • Communicate with you about your orders, account, and other inquiries
  • Personalize your experience on our website
  • Analyze and improve our products and services
  • Prevent fraud and ensure the security of our website and services
  • Comply with legal obligations
  • Compiling and maintaining a mailing list and communicating with persons on those lists, including marketing our own products and services to you
  • Fulfilling obligations to, and cooperating with, government authorities, courts, regulators, or law enforcement agencies in connection with inquiries, proceedings, or investigations by such parties anywhere in the world or in order to enable us to comply with our regulatory requirements or to respond to regulators
  • Resolving disputes or addressing complaints;
  • Protecting our property, rights, and security, and the rights, property, and security of third parties or the public in general;
  • Doing something that one would reasonably expect us to do using the information;

We may also use your information for marketing purposes, such as to send you promotional emails, newsletters, and social media. You can opt-out of receiving marketing communications from us at any time.

Disclosure of your information

We may disclose your personal information to third-party service providers that perform services on our behalf, such as payment processing, shipping, and marketing or to any other third parties carrying out our functions. We may also disclose your information to comply with legal obligations or in connection with a merger, acquisition, or sale of assets.

We also use cloud-based solutions such as Shopify that store personal information securely primarily in the United States of America and Europe. We may from time to time expand our operations and/or change the cloud-based or other solutions used to store personal information.

Your rights and choices

You have the right to access, update, and delete your personal information, as well as to object to or restrict its processing. You can also opt-out of receiving marketing communications from us.

Data retention

We will retain your personal information for as long as necessary to fulfill the purposes for which it was collected, unless a longer retention period is required by law.

Where we store your personal information electronically on our database, we use secure servers and there are restrictions as to who has access to that information through password protection.


We take appropriate technical and organizational measures to protect your personal information from unauthorized access, disclosure, and use.

Where we store your personal information electronically on our database, we use secure servers and there are restrictions as to who has access to that information through password protection.

Although we take reasonable steps, we do not control how a third-party partner may use your data. Please note that third-party recipients of personal information may have their own privacy policies and we are not responsible for their actions, including their handling of personal information.

Privacy of children

Our websites are not intended for children under the age of 18 years old.  In addition, we do not knowingly collect any personal data from children under the age of 18.  The children's products that we may offer for sale on our websites are intended for purchase by adults only.  No one under the age of 18 should provide any personal data through our websites.

Changes to this policy

We may update this privacy policy from time to time. We will notify you of any material changes by posting the updated policy on our website or by other means. American Piercing reserves the right to modify this privacy policy without any prior notice. Changes and clarifications will take effect immediately upon posting on the website.

Contact us

If you have any questions or concerns about our privacy policy or practices, please contact us at info@americanpiercing.com.